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Founder's Report

James Bartle: The Visionary Behind Outland Denim, A Pioneering Sustainable Fashion Brand in Australia

by Editorial Staff 03 Feb 2023

James Bartle is the founder of Outland Denim, a sustainable fashion brand based in Australia. With a mission to create employment opportunities for women who are vulnerable to human trafficking and exploitation in Cambodia, James founded Outland Denim in 2012. The brand is now a leading name in sustainable fashion, known for its high-quality, ethically-made jeans and commitment to creating positive social impact in the communities where it operates.

James was inspired to start Outland Denim after visiting Cambodia and seeing the devastating effects of human trafficking and exploitation first-hand. He saw a need to provide economic opportunities for women in the region and decided to do so through the creation of a sustainable fashion brand. He believed that by providing dignified and fair employment opportunities, he could help these women escape the cycle of poverty and exploitation.

Outland Denim is now a thriving business, with a team of over 200 people working in Cambodia. The brand is dedicated to using sustainable materials and practices in its production processes and is committed to reducing its environmental impact. Outland Denim uses organic cotton, water-saving technologies, and environmentally friendly dyes to create its products. The brand also prioritizes fair labor practices, ensuring that all workers are paid a fair wage and have access to safe and healthy working conditions.

In addition to creating jobs and improving the lives of workers in Cambodia, Outland Denim is also dedicated to giving back to the community. The brand has established a number of initiatives to support education and healthcare in the region, including scholarships for workers' children and access to healthcare services. These initiatives are just a few examples of the ways in which Outland Denim is working to create a positive social impact in the communities where it operates.

The success of Outland Denim is a testament to James' vision and dedication. He has shown that it is possible to create a sustainable fashion brand that has a positive impact on both the environment and the lives of those who produce its products. James has become a leading voice in the sustainable fashion industry, and his work is inspiring others to follow in his footsteps.

James Bartle is a visionary entrepreneur who has dedicated his life to creating a sustainable fashion brand that has a positive impact on the world. Through Outland Denim, he has created jobs, improved the lives of workers, and given back to the community in meaningful ways. His work is an inspiration to others and serves as a model for how businesses can be both profitable and socially responsible. James' commitment to sustainability and social impact will continue to shape the future of the fashion industry for years to come.

Where Can I buy Outland Denim products?

Outland Denim is a sustainable fashion brand based in Australia, and its products can be purchased from several places. Here are some options:

  1. Online store - Outland Denim operates an online store on its official website ( where customers can purchase its products directly.
  2. Retail stores - Outland Denim has retail partnerships with selected stores in Australia, Europe, and the United States. You can check the store locator on the brand's official website to find a retail store near you.
  3. Online marketplaces - Outland Denim products are also available on online marketplaces such as ASOS, The Iconic, and Net-a-Porter.
  4. Physical stores - Some physical stores carry Outland Denim products, including select department stores and boutiques.

It is recommended to check the brand's official website or contact customer service to confirm the availability of Outland Denim products in your area.

Hey there! I'm Chuck, the Editor-in-Chief at Local Threads. We’re on a mission to showcase founders of start-ups and help them shine and tell the world about themselves, their products, and their vision in life. We see value in the stories of big brands and their founders as well. Their success can be a source of inspiration to start-ups. 


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